Diageo wanted a way to incentivize and drive sales as well as increase interest and engagement in their three premium beer brands in Jamaica: Heineken, Red Stripe and Guinness.

Posted 11 Jun 2016

MMA SA
Mobile Marketing Association SA
MMA SA is the local division of the MMA

Hilton Worldwide's CMO, Geraldine Calpin opens our UK London Forum

In this session, CMO Geraldine Calpin will leave attendees with actionable tips for turning mobile initiatives into a strong marketing asset.

Nike Football Presents: The Switch ft. Cristiano Ronaldo, Harry Kane, Anthony Martial &amp; More

How Hearst's New Trend-Predicting Platform Will Benefit Advertisers

APParently you want to go Mobile? — Mobile Rocks

Using Mobile to measure traditional media engagement — Mobile Rocks

Mobile Rocks

China's Tencent buys 'Clash of Clans' maker Supercell for $8.6 billion

The shift to mobile on ad spend is dramatic.

#AfriCannes Unite!

BEER BALLAZ: HAPPY HOUR ON YOUR MOBILE

Hilton Worldwide's CMO, Geraldine Calpin opens our UK London Forum

Nike Football Presents: The Switch ft. Cristiano Ronaldo, Harry Kane, Anthony Martial & More